Title - Tags - callumstory
Stories to demonstrate my value:
To demonstrate that I’m expensive (but great value)
Case histories
Case histories from cache clients - e.g. on INC 500/Entrepreneur/Forbes lists
Case histories to demonstrate experience in same industry/target consumer
To demonstrate methodology (e.g. Dan Kennedy never uses “copy cubs”)
- All clients come to ME -
To demonstrate the science, reason, principles and history behind what I do
- Tested marketing and advertising methods
[#kennedyIWW]: Dan S. Kennedy: Influential Writing Workshop.