If your HealthTech product has one customer win, I can turn it into proof that NHS buyers trust.
You already have the win.
Maybe an NHS team is using your product. Maybe there's a published evaluation. Maybe there are results in a presentation, report, press release or someone's head.
But the story is not doing enough work yet.
It doesn't clearly show what changed, why it mattered, or why another NHS buyer should trust it.
That's the gap I help fill.
What you get
- one NHS-facing case study
- three shorter proof assets for decks, proposals and follow-up
- a quote bank built from the interviews and source material
Why this helps
A good NHS customer win should make sales conversations easier.
But often the proof is there without being packaged clearly enough.
This turns one real win into a story your team can use in sales conversations, follow-up and proposals.
How it works
We choose one customer win.
I review what already exists: notes, decks, reports, public pages, customer comments or rough internal context.
I interview the people closest to the story, usually one customer and one person inside your team.
I turn the material into a clear case study, shorter proof assets and useful quotes your team can reuse.
Why me?
I've worked in the NHS as a clinician, medical researcher, transformation project officer and senior analyst.
I've also worked as a copywriter, writing case studies and technical sales material for complex products, including work for Shell.
As a result, I know how NHS teams talk about change, how decisions get made, and how to turn complex product benefits into proof NHS stakeholders trust.
Contact me
If this sounds useful, email me at callum@[domainname].