Title - A business is a micro investment asset Tags - investing businessgrowth yield

Say you owned shares in three different mutual funds.

One produced a 5% return.

One produced a 10% return.

One produced a 20% return.

Would you allocate the same amount of capital to each?

Of course not!

You would shift your resources from the lowest-yield investment to the highest-yield investment.

Think of your business in the same way.

Shift resources from low-yield to high-yield customers, processes, products, services, activities, staff.