Title - Ross from Friends selling cookies at NYU dorms Tags - callumstory usp

Once upon a time, there was …

  • There was a little girl who loved space

Every day …

  • She sold cookies for the Brown Birds (Brownies) in an effort to win a trip to space camp and the opportunity to sit in a real space shuttle

One day …

  • Ross accidentally broke her leg

Because of that …

  • She could not longer sell cookies
  • Her space dreams were in jeopardy

Because of that …

  • Ross offered to sell the cookies for her

Because of that …

  • He struggled to sell enough cookies and it looked like the girl would miss out on her dream trip to space camp

Until finally …

  • As he was leaving work, he ran into Pink Floyd fans were leaving the theatre
  • Without even trying, he sold 50 boxes of cookies
  • Then he realised that the key to his success was the munchies!

Ever since then …

  • He started selling cookies in NYU dorms at midnight
  • Cookies were selling by the case
  • The students called him “cookie duuuddeeee”

Purposes:

  • to demonstrate message-market match
  • story is probably based on the story of Domino's, which began trading in 1960 (episode aired in 1996)