Title - Tags - callumstory

Stories to demonstrate strategies that increase number of clients:

  • Referral systems
  • Acquire clients at breakeven
  • Risk reversal
  • Host-beneficiary relationships
  • Furniture-maker gets access to fabric-maker customers [[202106221729]]
    
  • Advertising
  • Direct mail
  • Telemarketing
  • Special events
  • Use qualified lists
  • Unique selling proposition (USP)
  • Increase perceived value through better customer education
  • Public relations
  • Increase customer retention
  • Increase enquiry-to-sale conversion rate

See ideas and strategies to increase number of clients (as opposed to stories):202104171720