tags - businessofcopywriting
Compensation structures you can leverage as a consulting copywriter:
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fees
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royalties
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percentage above base (POB)
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other performance-based compensation
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use fees
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continuation fees
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license fees
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buy-outs
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equity
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equity equivalent without liability
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perks
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barter
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self-promotion “baked into” work product/relationship
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parasite/host opportunity
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new, jointly-owned opportunities added to/created by clients business
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classic agency formulas, based on amount spent on media
[#kennedyBCA]: Dan S. Kennedy: Business of Copywriting Academy.