Title - Create a place and a door for your audeince to enter Tags - influentialwritingplace

To influence, create a door people enter (or are permitted and priveledged to enter), behind which is a well-defined ‘place’, and environment different from the outside world and consistent with all your positions.

Example: “Planet Dan”

  • I AM POWERFUL
  • Busy, exciting place of business, whirlwind of activity
  • Where phenomenal success happens (and might rub off)
  • Truths (I agree with) are told
  • Secrets exist
  • The entrepreneur is understood and glorified

[#kennedyIWW]: Dan S. Kennedy: Influential Writing Workshop